Type :Humor
Advertisement appeal: Emotional appeal
Customers: teenagers 15- 19 years and young adults 20- 35years
The McDonald’s commercial is entertaining. It has injected humor which is applicable to the advertisement. This ad is one of my favorites because it’s funny and emotional. McDonald is selling value and lifestyle. When this ad was aired on TV it immediately caught my attention because it used drama; and it was interesting to watch. They used couples to show emotion and in order for people to relay to it. Moreover it is simple to get the message from their advertisements because they are consistent and they mostly use situation or set ups that people are familiar with in order to sale ideas in their customer’s minds.
No comments:
Post a Comment